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Top 10 UX Tools For Web Designers in 2023 | Enhance User Experience

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Top 10 UX Tools For Web Designers in 2023 | Enhance User Experience

A website’s UX design builds 95% of first impressions and so a UX designer needs the right tools. 

User experience is the most important element in web design and here, UX tools are the beneficial investment. One negative user experience on a website can take away potential customers and they can visit competitors. Being a UX designer, you need to know about some of the best tools so that you can use those tools while designing a website. It may be difficult developing and deploy a solid UX from scratch. Using the right UX tools is crucial for successful and professional UX design.

Choosing from multiple UX tools could be overwhelming and this handy guide will help you select the top 10 useful tools to help you during UX designing.

What is a UX tool?

First, let’s discuss the UX. UX is also called user experience. UX stands for the design that helps us experience everything on our screens either a website or an application. UX tools are the kind of software that helps designers build a comfortable user experience on a website. These tools help designers in different stages of designing and can learn how the website will serve users.

What to consider for choosing the right UX Tool?

To choose a perfect UX tool, you need to consider some important key information included below –

Usefulness –

You should know that the tool will solve your web design issues before visitors can catch it.

Can it collaborate –

Check whether the tool is shareable or not. It simply means that UX tools can be shared with others.

Is it Usable daily –

Before choosing the UX tool, make sure you can use this tool daily without any trouble.

Can you integrate–

Tools must be able to integrate with other tools so that you can easily use them in the transition between web design phases.

Does it follow three basic stages –

There are three stages that the UX tool should follow. The first is user research, which means it can find the requirements of potential customers; the second is designing the UX and the third is testing the designed UX.


Best UX tools that web designers are using in 2023

Here, we will learn about the top UX tools. A designer’s main goal is to test and create a web design for real users. UX tools make it easy to test web designs that you create and receive useful feedback. Let’s discuss the top 10 UX tools for website designers –

  1. Optimal Workshop

    This tool is the all-in-one research toolbox of 5 different tools of UX. These tools are Treejack, OptimalSort, Chalkmark, Questions, and Reframer. It helps you conduct quantitative and qualitative research.

    Treejack is the tree testing tool that allows designers to evaluate the action and navigation activity of people. It helps searching information on the website. The second tool, OptimalSort is the card sorting tool to measure categorised information by audience and design the information architecture. Chalkmark is the one-click testing tool to design interfaces and guide you where an audience would click first to finish the relevant task. Questions tool creates online surveys. And, Reframer is the documentation and note-taking tool that helps organise qualitative research insights.

  2. Adobe XD

    Adobe XD allows crafting prototypes to display real elements. It’s the wireframing tool that works perfectly on Windows and MacOS devices. You can create web wireframes, prototypes, mockups and much more in the same design file. Also, it consists of a minimalist interface to allow streamline the UX design. Adobe XD is a vector-based experience design platform which is powerful and easy to use and comes with around 2 GB of storage.

  3. SurveyMonkey

    SurveyMonkey is an all-in-one tool for using surveys, polls and quizzes. accessible UX research methods, Surveys are important to reach a huge audience base. It helps you collect high volumes of data within some time. It has multiple expert-written survey templates where you can create your own or choose one. The basic plan is free to use analysis features.

  4. Dovetail

    Dovetail is the tool for getting customers’ feedback and insight which is a cloud-based research platform. It will allow you to capture and store everything from audio to videos, transcripts and notes, and can centralise interview notes. This tool also measures the data repository for the latest trends to enhance UX in the website. With the Dovetail tool, your team can easily use customer research and it’ll encourage your design team to focus on your audience’s user experience.

  5. Google Analytics

    Google Analytics is an old but still powerful tool. There are so many reasons that designers love to use Google Analytics. This tool is free to use and has access to a huge amount of user data. You can use it to track key metrics like traffic sources, bounce rates, demographics, market research, e-commerce tracking and more. This will help you know which pages and elements work well for your website and what can improve the UX. It also features an intuitive UI to get started easily.

  6. Lookback

    Lookback is the platform that provides the observation experience via conducting user research through video. You can keep this video research organised, actionable and streamlined. You can use the Lookback tool to conduct moderated user interviews, set up virtual observation rooms, store all sessions, capture time-stamped notes, run usability tests to check UX, build reels and share insightful captures from user research. From live chat to one-click highlight reel creation multiple video features are included in Lookback. Its 14-day trial is free and you can then choose from the paid plans.

  7. UserTesting

    UserTesting is a UX tool to test new designs for finding suited candidates. This tool provides direct feedback from users that helps understand user preferences, requirements, and pain points. This tool offers some of the best features included below.

    • Real-Time Feedback –

      This platform hires and pays testers to attract with your services and products which record customers’ interactions, comments and reactions. This feedback presents an unfiltered perspective of the UX.

    • Usability Testing –

      You’ll offer a platform to test remote usability where different demographics’ users can interact easily with your services. It’ll help users to give genuine feedback.

    • Platform Additions –

      UserTesting provides two more platforms UserZoom for UX insight and EnjoyHQ for research insights. UserZoom provides insights into targeted audiences, research experts and mixed-method research. EnjoyHQ standardises your research process, centralises all the research data, enhances collaboration and helps to share insights.

    • Diverse Demographics –

      This tool has different testers which help a designer target audience based on criteria like gender, age, occupation, location and much more which can help gather feedback.

  8. Miro

    Miro is a versatile remote tool. It’s a user-friendly tool packed with collaborative features. Miro uses UX-specific design sprints, UX research, ideation sessions, mapping, data clustering, and rapid wireframing. This platform has extensive templates and you can create your own as well.

    It allows participants to share ideas through sticky notes and type in real-time. Being a designer, you can use Miro in different ways such as ideation with live cursor tracking, and workshopping with digital sticky notes. You can also build new design concepts with diagrams, digital drawings, wireframes and more. It’s useful to get feedback through syncing Sketch files and prototypes. It offers 3 free editable board accesses with core integration and templates.

  9. Wireframe.cc

    Wireframe.cc is one of the most usable wireframing tools. It offers templates for each device type where you can select either website, mobile, or custom template to design UX. This web-based tool is easy to use via the click-and-drag technique. It offers everything you required to build rudimentary wireframes and is the best option in 2023 to get quick, low-fidelity results. The basic version is free with some limitations.

  10. Airtable

    Airtable is an all-in-one tool to gather feedback, schedule and manage user interviews and get group users. It uses keywords and common themes to target your type of audience. This tool also provides analytics functions and workflow making it an all-around tool for businesses’ websites that are beyond UX research. Airtable allow integration with different tools like Asana, Google Drive, Dropbox and more. It also has the power of AI and helps build scalable and flexible data models.


In the conclusion, the above list of UX tools includes the top 10 tools of 2023 which can be the foundation of your successful website and online business. You can use these tools for a comfortable and perfect user experience on your website from the data capture to creation to final confirmation which delivers the best users experience.


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